As we enter into 2023, digital marketing is more important than ever. With so many changes and innovations happening in the industry, it can be tough to keep up with the latest trends. But don’t worry — we’re here to help! In this blog post, we’ll outline some of the key digital marketing trends you need to watch out for in the coming year. Live streaming will continue to grow in popularity There’s no doubt that live streaming has taken the internet by storm. In just a few short years, it has gone from a niche technology to a major player in the online world. And with good reason — live streaming is an incredibly powerful tool for engaging with audiences in real time. Here are some other interesting live-streaming statistics that highlight the rapid rise of this technology: 80% of consumers prefer to watch live videos from a brand than read a blog, and 82% prefer a live stream over reading a social media post. 67% of audiences who watched a live stream purchased a ticket to a similar e