Are you considering working with a PPC agency in London? If so, you’re probably wondering what to expect. After all, you want to make sure that your money is well spent and that the results are worth the investment. Here’s a look at expectations versus reality when it comes to working with a PPC agency. Expectation 1: The Agency Will Create Your Ads for You Reality : No matter how experienced your PPC agency is, they can only create ads based on the information that you provide them. This means that you will need to provide them with detailed product descriptions, target audience data, and other relevant information about your business and its offerings. The more information that you can provide them with upfront, the more successful your campaigns will be. Expectation 2: Your Ads Will Generate Instant Results Reality : It can take some time before your ads start generating leads or sales—even if they are managed by an experienced PPC agency . This is beca...